LATAM Airlines Group entrusts its corporate communications and crisis communications management to International Tourism Group
LATAM, Latin America's leading airline group, has a presence in Brazil, Chile, Colombia, Ecuador and Peru, as well as international operations within Latin America as well as to Europe, the United States and the Caribbean.
LATAM has decided to entrust ITG with the management of its corporate communications in its main European markets: Spain, Portugal, UK, Germany, France and Italy. Account coordination is managed from Madrid, where ITG’s local team coordinates communication plans directly with LATAM Airlines’ European General Manager, Thibaud Morand. In addition, Maria Sanchez, Managing Director of the local team, is in charge of training European spokespersons in crisis communication and managing the communication of any critical moments in order to minimise the impact and negative consequences on the company.
“It is an honour that LATAM trusts the ITG Group to manage its communication in Europe. We have been supporting this fantastic airline for almost 10 years, whose high standards of quality, in-flight service and sustainability position it as the best option for connecting Europe with South America,” says Maria Sanchez.
The Group operates a fleet of Boeing 767, 777, 787, Airbus A321, A320, A320neo and A319 aircraft and operates weekly frequencies from its two main hubs in Santiago de Chile and Sao Paolo to Madrid, Lisbon, Paris, London, Frankfurt and Milan.
More information at www.latam.com