Creation of a digital media plan coupled with an agency / website / social media displays

Promotion of the destination via a sponsored campaign on social networks to increase visibility (Facebook and Instagram posts) and inspire travellers

Develop the awareness of Mauritius: vitrophany installed in all branches of the Galleries Lafayette network

Highlighting the destination Website: (favourites, homepage video)

Reach priority targets and adapted segments: honeymoon and golf (e-mailing and newsletters) and implementation of an adwords campaign through Oovatu and Mauritius Travel Brands, referring to a 5* list